A Marin County cafe, Pink Owl Coffee, has been using Square conversions for the past two years, and become something of a blueprint for merchant adoption and how first-mover merchants can seed circular Bitcoin economies. The PBJ crew also dives into ideas around local merchant associations, global zapathons, Squareâs international rails, and product/feature request. Timestamps: 0:00 â” Pink Owl Coffee case study: Square conversions and saving in Bitcoin 02:12 â” Pricing math and why a 21% promo can work 04:18 â” Changing behavior: turning discounts into discovery & habit 06:34 â” Organizing commerce with a âBitcoin Merchant Associationâ? 09:46 â” Resources (‘leave-behinds’) and open-source kits for merchant onboarding 12:04 â” Advent calendar and zapathons: coordinating foot
Leave a Reply