Stop guessing and start knowing exactly what’s working in your Shopping campaigns. Most advertisers only check ROAS â” but in 2026, that’s not enough. Here’s the 3-level framework I use to analyze Google Shopping performance like a pro: channel spend distribution, product click potential, and search term intent. Plus the POAS metric that changes how you think about profitability. What you’ll learn: â… How to read PMax channel-level reporting â… How to use Click Potential in Merchant Center â… How to mine Search Term Insights for negatives and themes â… Why ROAS alone is misleading (and what POAS means) Running Google Shopping campaigns and not getting the results you want? I offer free audits and full Google Ads management â’ https://




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